by Pensare Group | Feb 20, 2015 | Customer Experience (CX), Customer Loyalty, Focus, Performance, Value
“You can’t manage what you can’t measure.” – “The customer is always right.” – “Lowest price wins!” We’ve all heard the tried and true adages that govern our business environment. These knowledge nuggets have been around for decades, and continue to be...
by Pensare Group | Jun 11, 2014 | Customer Experience (CX), Customer Loyalty, Focus, Sales
“Customer experience (CX), customer loyalty… honestly Lesley I cannot keep track of the buzz phrases. Isn’t this just customer satisfaction presented with different language?” This was a question posed to me recently from the CEO of a growing government contracting...